Hey Reader...

TL;DR - Hey, what's up? Here's how I can help you.

You already know this isn't a 1:1 email, so I won't pretend that it is.

I know a lot of people do that as a trick to write email blasts that feel personal, but here's the thing:

1. You're not dumb.
2. I can still write something for you, with you knowing this is going out to hundreds of people and still have it land.

And here's why this should matter to you:

1. I'm about to make your choice super easy.
   The choices are this: stay or go.
2. If you stay, you'll be thanking me in a few months.
3. If you leave, that's cool. I unsub. and resub. all the time when the timing is right. When something sticky someone said made their name glue into my brain. This is me gluing your brain (with love).

So:

If you have no idea who I am, hey, you will.

If you do -- hey! I've missed youuuuuu. Honestly.

This isn't going to be another deep dive into where I've been (not yet), but it is going to be a debrief on what's coming out and why THIS time, I'm super fucking cereal.

5 second where I've been:

1. Grief does a number on you. I was processing.
2. Late diagnosed ADHD and autism do a number on you. Processing these day-to-day.
3. Motherhood, marriage, and life changes do a number on you. In the process of these.

Here's what's new & why sticking around, even if you came for something I no longer offer-- is still going to rock your world:

1. If you're here for Shopify help - I'm no longer building Shopify sites. (keep reading)
2. If you're here for branding help - I'm no longer building brands. (keep reading)
3. If you're here because you want to collaborate or partner on something wicked - oh, hello there.
4. If you're here because you just enjoy my sass-brain and silliness - that isn't changing.
5. If you're here because you have always been here, even when I have not been consistently - <3 I see you. Thank you.

​

6. IF YOU ARE HERE BECAUSE YOU WANT TO CHANGE YOUR BUSINESS AND LIFE? IT'S TIME.

​

And I'm going to walk it with you. Without plans, without journaling to exhaustion, without following trends or micro-managing algorithms, without worrying about the next dollar, because it will all be grounded in one simple thing:

You become so clear about who you are that every decision you make is aligned to the version of yourself who already has it, does it, speaks it and BUILDS it.

With zero hesitation.

• Not because you're a witch. (witches, of course, welcome), because this isn't some woo stuff. We're not manifesting.
  ​
• Not because you're unburdened and it's a good time. You are. Everyone is. It's never a good time. It never WILL be a good time.
  ​
• Not because you're delusional. You're not. Your dreams are actually really, insanely clear. Again ^ you're not dumb.

​
You're just buried.

What I do now? I help you get unburied. That's it.

• I don't care if you run a business, have a brand, quit your business, or hate your brand. And: as a business owner and brand expert, I get your struggles personally and as an expert.
  ​
• I don't care if you're a mom or a woman. Although: as both, I get your struggles differently.
  ​
• I don't care if you're neurodivergent or not. But I do get the challenges that come with these brains.
  ​
• I don't even care if you're a self-proclaimed witch. As long as you don't hex me, we're chill. <3

But if you ARE any of these ^ I can help you get unburied way faster than you can even imagine. My systems are designed specifically for these types of brains: overwhelmed, caring, hardworking, unique, beautiful, magical. If you're already in my world, I know you fit into that.

I'll share more on this coming up. What it actually MEANS to become unburied, and how.

And:

If you're interested, I'll share the journey I've taken.

If you just want the steps, you'll get them.

If you're just curiously lurking? I love that. Keep creeping. Send me an anonymous emoji, that's great. The weirder the better.

​

The point? You decide your life. And it starts right now:

Choice #1? Unsub.

Choice #2? Stay and get curious.

Choice #3? Hit reply, tell me what this email made you feel. Curious? Scared? Excited? Bland commitment to completing the email reading? I love it. I want to hear it.

BECAUSE I AM BACK.

And I'm here. And I have missed you.

Mel

P.S. Curious? I wrote a Substack you may want to check out. Not a 10 Things to a Pinterest-worthy life. No.

It's a countdown of things that have shifted my entire life over this last year. Nowhere near as heavy as it sounds (6-minute read). <3 Promise.