a breath and a link (if you’re curious)


Hey all,

I’ve been meaning to write you.
Not because I had a perfectly packaged update, but because I didn’t, and I finally realized... that’s the point.

The truth? I’ve been working through some family and business things.
Life things.
Hard anniversaries.

While navigating the kind of shifts that don’t ask for a rebrand, but do ask you to restructure how you move.
Not quite a pivot. More like a parallel hop.

All of it? Created to give me some breathing room.

And before I get into any of that, I want to pause, because the reason I decided to pop into your inbox today was:

It’s Mother’s Day weekend.

And I wanted to acknowledge you.
To all the mamas, whether you're in the fresh, squishy baby phase, or it’s been decades since, or if that dream hasn’t happened (yet), or came and went in ways no one else saw, this is for you.

For what you carried.
For what you lost.
For what you built in silence.
For every moment that only you witnessed.

I hope you give yourself what you need this weekend.
(And hey, if you’re still practicing that your “No” holds equal weight? Let this be the weekend you stop practicing and start owning it.)

Because, if there’s any day you get to put your foot down with full, grounded knowing that you deserve it?
Let it be Mother’s Day.
Because really? It’s every damn day. <3


So, for all of you, moms, parents, or not, I’ve got something for you, dropping on Monday.
I’ll be sharing the low-down next week, because today, I just need to breathe.

But if you’re a keener like me, and want to see what the heck I’m talking about early:

Here’s the link

You may recognize it. You may not.
It might be exactly what you need, or maybe not.


Don't worry, I’ll talk your ear off about it next week.

xo,
Mel

P.S. My Showit website is being a 💩.
So in the spirit of letting go of perfect, I’m putting things out in versions. This is v1.0.
There is so much more to come.

Hit reply if you’ve got questions, I’ll likely be back in my inbox Monday. 💛

600 1st Ave, Ste 330 PMB 92768, Seattle, Washington 98104-2246
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Melissa Paterson - Branding

No-BS emails on branding, business & self-trust. Raw lessons, real talk, and zero sugarcoating. You in?

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